175 local brand from Indonesia's Go International
Economy September 6th, 2009
Ministry of Trade recorded until the end of 2009 there were 175 brands (brand) locally only able to speak in the international market (go international). Until the end of the year 2010 will amount to more than 200 brands.
“It reaches around 175, hopefully in 2010 reached (200),” said Head of National Agency for Export Development (NAFED) Ministry of Trade Hesti Beautiful Kresnarini when found in the office of the Ministry, Jakarta, Tuesday (5/1/2009).
Hesti explain 200 new products had been branded Indonesia can go international target since the declaration of creative products. Some brand new 175, generally the food products branded Indonesia.
“Brand more food,” said Hesti who claimed forgotten detail product names.
However, he said, lawas brands such as Indofood, Wings, Maspion already very familiar with the memory of the international community has long since sold out of the country.
Earlier the ministry of trade to target 200 brands (brand) locally native to Indonesia could be recognized in the international market. Inventarisir steps that companies brand potential to go international was carried out.
